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BS3543 STRATEGIC MANAGEMENT

1. Critically compare and contrast red ocean strategies with blue ocean strategies. Your answer should be illustrated with real world examples of firms in various industries that have successfully adopted red ocean strategies and/or blue ocean strategies.


2. The speed of the business cycle is reducing the profitability and longevity of top performing firms. Using real world examples, explain what strategic entrepreneurship entails and how a firm can go about using it to remain a top performer in its industry.


3. The medium-sized firm you are working for is considering growing through an M&A deal. It has never attempted an M&A before and thus lacks understanding. Write a paper for the firm’s CEO that explains and dissects the concept of M&As, their popularity, and the motives underpinning such strategies. Use real world examples in your paper.



4. A benefit of collaborative strategies is that the term comprises a range of different forms of collaboration, between two or (many) more partners, that may be used for a variety of motives. For any firm seeking to engage in such a strategy, there is a full menu of forms and motives to select from. Using real world examples, critically discuss the options available to such a firm.


5. When two parties in an alliance set out on their collaborative strategy, their cooperation in the early stages of the alliance may turn into competition at some later stage. Critically discuss how a manager can avoid the problem of competition harming the alliance relationship and its performance. Use real world examples in your answer.


6. Research has demonstrated that the reuse of knowledge is critical to a firm’s competitive advantage and performance. Using real-world examples, explain to a firm how it might develop and implement a knowledge management strategy that can reuse knowledge.

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